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The peculiarity of Indians’ buying behavior is unmatched. Nearly 50% of annual sales of consumer products happen in three months between August and November each year. We shop because we are in a happier mood. We are happier because we like festivals. Most of important Hindu festivals are bunched up during this period. When we are happy, we buy. From house, cars, furniture, holidays to refrigerator, air conditioner, clothes, kitchenware to sweets, savories, fire crackers, etc. The purse-strings of a typical Indian are loosened during festival season every year. [Read More…]
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Businesses need to communicate. Not just with customers but across the entire spectrum of stakeholders. In India, this spectrum for, say, a real estate builder/developer may include the politicians at centre, region and local level, the policy makers, regulators, employees, shareholders, vendors, competitors, opinion makers like media, intermediaries, distribution channels, those affected by its project, tax officials, judiciary, law enforcement agencies, other concerned government departments, academicians, consultants/experts, right up to that local don or bhai in every area where the projects are situated. [Read More…]
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Bollywood is in turmoil and so are many other vocations including politics, advertising, media, etc. The surface of an iceberg has been scratched. I won’t say that seen even the tip of the iceberg is visible yet. From boardrooms to bedrooms, one common discussion has been the challenges to work with dignity that women face in their working life. Only a handful have raised the stink and have punished the offenders. Why I mention that only the surface of an iceberg has been scratched is because of the enormity of the situation. I suspect that almost all working women, who have worked for decent amount of time, will have a similar story or two to narrate. Most have kept quiet because of the fear of career, family, social or economic repercussions. [Read More…]
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Indian politics is on a high pitch. Most politicians are cowed down by their political agenda. In this process, a lot of institutions are damaged or redefined. While some issues have been addressed by Supreme Court, others are brushed under the carpet for now atleast. There is no time available to think of social growth. Our dear prime minster did offer hope. But he also seems to be caught up in political compulsions. Yes, some institutions are trying hard to improve the society. Indian judiciary, RBI and election commission are great examples. The absence of space for a free and fair dialogue, where citizens can express themselves without being afraid of any negative repercussions, is the main issue. Guess, India will grow socially at its own speed. [Read More…]
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While in school, we were taught that judiciary is the third pillar of any democracy. Thanks to the vision of those learned leaders, the checks and balances within the system is helping India tide over a major challenge of bringing about changes in our social ecosystem. Through the Supreme Court, the judiciary has been able to take some bold decisions and bring about changes that will have far-reaching changes in Indian society and move with times. [Read More…]